Alltech commits to Working Together for a Planet of Plenty™
CEO Dr. Mark Lyons invites collaboration across industries, geographies for new technologies and practices that will improve the well-being of our world and all of its inhabitants
[LEXINGTON, Ky.] – In closing ONE: The Alltech Ideas Conference, Dr. Mark Lyons, president and CEO of Alltech, shared his new vision for the company and invited the ONE conference’s more than 3,500 attendees to join in “Working Together for a Planet of Plenty™.”
Thirty years ago, his father, Alltech’s founder Dr. Pearse Lyons, took the stage at the same conference. He had committed Alltech to a guiding ACE principle, emphasizing the importance of delivering benefit to animals, consumers and the environment. He fervently believed that the well-being of each depended on maintaining harmony between all three. It was a radical idea at the time — so radical, that some customers walked out of the conference.
Yet, against a backdrop of diminishing natural resources, a changing climate and a growing population, sustainability is quickly becoming a non-negotiable for businesses and for agriculture. Every business and individual has a role to play, moving us closer to a planet of peril or of plenty.
“With the adoption of new technologies and management practices, and, most of all, human ingenuity, we believe a Planet of Plenty is possible,” said Lyons. “Our Planet of Plenty vision propels our founding ACE principle into a new world of possibility, where anyone and everyone can make a positive impact on our shared planet.”
Agriculture has frequently become the scapegoat for climate change. Yet, no other industry has the potential to have a more positive impact on the Earth than the original stewards of the land.
“Agriculture is the only industry that can sequester carbon through its primary mission,” said David Butler, Alltech sustainability manager. “There are several low-tech management practices and high-tech innovations that can put carbon back into soils and forests and produce more food in the process.”
A new website, PlanetofPlenty.com, provides examples of agricultural methods that can improve the environment as well as inspiring stories of the people and technologies making a planet of plenty possible.
“From the Israeli lawyer who is using CRISPR to solve one of poultry’s biggest challenges to the Irish entrepreneur reducing spray drift through magnetic technology, there are compelling stories of people who are discovering new approaches and developing technologies that shape a more positive future,” said Orla McAleer, chief marketing officer for Alltech. “As we tell their stories, we want to encourage greater adoption of sustainable practices, but, most of all, we hope to inspire more ingenuity and a collaborative spirit.”
Stories can be shared on the Planet of Plenty website or on social media with the hashtag #PlanetofPlenty. Alltech will also be recognizing farmers, students, entrepreneurs, businesses, nonprofits and communities that are putting the power of agriculture to work to create a Planet of Plenty.
“To create a more abundant world, we must collaborate across industries and geographies, and discover, test and apply new ideas,” said Dr. Lyons. “Our personal journeys will be unique and diverse, but if we work together, our destination can be the same: a Planet of Plenty in which there is enough nutritious food for all, the world’s resources are responsibly managed for future generations and the environment is safe for people, animals and plants to thrive in harmony.”
Contact: Susanna Elliott, Alltech PR
Founded in 1980 by Irish entrepreneur and scientist Dr. Pearse Lyons, Alltech is a cutting-edge technology company in a traditional industry, agriculture. Our products improve the health and nutrition of our plants and animals, resulting in more nutritious products for people as well as less impact on the environment.
With expertise in yeast fermentation, solid state fermentation and the sciences of nutrigenomics and metabolomics, Alltech is a leading producer of yeast additives, organic trace minerals, feed ingredients, premix and feed.
Together, with our more than 5,000 talented team members worldwide, we believe in “Working Together for a Planet of Plenty™.” With the adoption of new technologies, the adaption of better farm management practices and the ingenuity inherent in the human spirit, we believe a world of abundance could be ours.
Alltech is a private, family-owned company, which allows us to adapt quickly to our customers’ needs and stay focused on advanced innovation. Headquartered just outside of Lexington, Kentucky, USA, Alltech has a strong presence in all regions of the world. For further information, visit www.alltech.com/news. Join us in conversation on Facebook, Twitter and LinkedIn.