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Alltech and Agri Aware announce plans for KIDZONE

[Dublin, IRELAND] - Global animal health and nutrition company, Alltech and Irish farming and food educational body, Agri Aware have announced plans for a new educational resource aimed at teaching children and teenagers about the importance of agriculture and food and the role of science therein. Presented in an entertaining and fun manner, the interactive website will feature a full range of curriculum linked educational material for teachers and pupils.

Speaking at the announcement at Killashee House Hotel in Naas, Co. Kildare on the first day of Alltech's European Lecture Tour, Alltech President, Dr. Pearse Lyons said, "Our youth are our future. From small acorns, great oaks grow. With this entertaining yet educational website, we are laying the building blocks for an interest in science and agriculture, which encourages young people to pursue a career in agri-business. Alltech is a company committed to education at all levels, from building science labs in schools to supporting students through undergraduate and postgraduate courses. We believe that to nurture a passion for science and agricultural science, we have to start as early as possible, which is why this website caters for all ages, from tots to teens."

Agri Aware Chairman, Mairead Lavery, commented "A life-long appreciation for farming and safe, quality food is best fostered at a young age. Thousands of young Irish pupils have been learning about the importance of farming and food production with our curriculum linked 'Dig in!' teacher resource. This venture is a perfect example of expanding the reach of our resources globally. We are delighted to be working with Alltech to reinforce agriculture's important role both within Ireland and now in other parts of the world."

This web based resource will go live in May 2009 at Alltech's 25th International Animal Health and Nutrition Industry Symposium in Kentucky, USA. It will be promoted via Alltech's network of 113 offices around the world.