Alltech aims to provide natural solutions, technical information and support to all sectors of the pig industry worldwide. Information is provided on the issues of raw feed material costs and nutritional quality, emerging pig diseases, animal products and pollution to name but a few. Increasingly, consumer demands for a more natural and welfare-friendly approach to pig production, encompassing environmental sustainability, diminished use of antibiotics, feed ingredient sources and quality, together with consistency and quality of the end product are gaining credence. Differing consumer requirements, increasing legislation and the continual pressure to improve production economics are fundamental if producers are to enjoy a profitable and sustainable future.