The equine industry generates substantial revenue around the globe. In the US, the equine industry accounts for $112 billion on the Gross National Product. This makes it the 5th largest industry in the US, actually putting it ahead of the motion picture industry.
While many horses are still considered pets, the majority of the revenue is generated by athletes that can sell for high prices before they ever set foot on the track or in the performance arena. This type of financial commitment and potential revenue stream comes with high expectations and requires that today’s athletic horses are raised with the utmost care and research based technology.
Historically, the National Research Council and other research-based institutions have based equine nutrient recommendations on maintenance requirements rather than performance parameters. In response to these needs, research over the past twenty years has examined many areas of digestibility, efficiency, specific ratios, as well as the various potential nutritional needs of the performance horse. New and proposed legislation for the equine and related feed industry have raised new challenges to equine production.
Alltech is the perfect partner to help the industry meet those challenges.