Agvocacy Scholarship Competition - Anna Leigh Peek

Aug 19
Agvocacy Scholarship Competition - Anna Leigh Peek Anna Leigh Peek

Anna Leigh Peek

Why would you like to receive Agvocacy 2.0 training? What do you see as the future of social media in agriculture?

Whether we like it or not social media is here to stay. Our world is more transparent today than it has ever been before because people so willingly put information about their lives on the internet. This can be a good or bad thing. Agriculture is somewhat behind the curve when it comes to using social media. It is now more important than ever that farmers be somewhat transparent and allow people to see not just what they are doing, but how what they are doing is not anything harmful to consumers.    

With the average generation being three generations removed from the farm and with our agricultural technology advancing, it is so important that as an agricultural producer I explain what I do to the food that my neighbors buy at the grocery store. If I do not tell them, someone else with false ideas will be the ones to tell them. Social media is a great way to share and inform. By learning how to better use social media in different forms, I can help tell the story of agriculture to the world, which is smaller than it has ever been before.

Connection to Farming:

I am currently a part-time farmer and a student. I farm in northern Alabama and I am an agricultural communications student at Auburn. I am very involved in various organizations on campus and around the state. A great deal of my time is spent with groups in schools and civic organizations.

Alltech is proud to be awarding a scholarship for the 2013 National Agvocacy 2.0 Conference in Charlotte from August 22-23. This is one of seven finalists for the scholarship. You can see all our finalists here.

UPDATE (Aug. 26): The contest has now ended. Thank you for voting for your favorite. Congratulations to the winner of the 2013 AgChat Scholarship, Anna Leigh Peek.



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