Laurent Beauvais, chairman of the Normandy 2014 Organising Committee and Dr. Pearse Lyons just announced that Alltech will be the title sponsor of the 2014 FEI World Equestrian Games in Normandy. "These world championships of equestrian sport epitomise the values that we applaud: passion, excellence and performance. When the eyes of the world tune in to watch the Alltech FEI World Equestrian Games in Normandy, France, we will be there," said Dr. Lyons.